American Made Heroes!

Sara & Victor Lytvinenko
Founders & Owners

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Raleigh Denim ... proudly an American Made Hero Company!

"I think the most American part of what we're doing is the bootstrapping. It's inherently American to have a dream, and to be able to build the means to follow that dream" says Sara Lytvenenko.   For their successful pursuit of the their dream and for creating new American manufacturing jobs, Sara & Victor Lytvinenko creators of Raleigh Demin Inc. are hereby recognized as American Made Heroes!



AmericanMadeHeroes.com!          AmericanMadeHeroes.com!

Raleigh Denim began with husband and wife team Victor and Sarah Lytvinenko making jeans in their own apartment. Their idea: what if jeans were as locally sourced as the menu at a forward-thinking restaurant. Now, two years later, their jeans are being sold everywhere from New York City to Beverly Hills in about 25 stores, including Barney's New York. "I think that people were really craving authenticity," says Lytvinenko, who still personally signs every pair of denim that leaves the Raleigh, North Carolina factory with his wife.

Raleigh Denim's raw materials are all sourced from within 200 miles of Raleigh, which has led the company to build and strengthen alliances along every step of their supply chain. "Sustainability is one of the first questions that we ask ourselves in any project that we take on. I think that in five years we will be able to form alliances along every step of the supply chain, from the farmers to the retailers. We want to make smart, better goods," says Lytvenenko.

Just last week, Barney's ran an ad in the New York Times featuring Raleigh Denim. "Its surreal", says Lytvinenko. Going forward, the Lytvinenkos aim to remain thoughtful and sustainable, "We started Raleigh Denim on our own, so we can be idealistic about how and where we make the things we make. That's a lot of what sets us apart."