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Making it in America: A 12-Point Plan for Growing Your Business and Keeping Jobs at Home

"In 'Making it in America,' which was co-written with New York-based author and columnist Ellis Henican, Bassett devotes chapters to his views on leadership qualities, making tough decisions, buying American products, reinvesting in the workforce and other ways to run a successful company. With teamwork and leadership as recurring themes, "Making it in America" (published by Center Street, the business imprint for Hachette) is almost like a coach's playbook for building a winner."   Click here to order & reviews of book.

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John Bassett III
Company Chairman

Click photos for more details.

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American Made Heroes!

    Vaughan-Bassett Furniture .... Virginia & North Carolina
    ... proudly honored as an American Made Hero Company!

    Employing over 1,200 Americans in factories based in Galax, Virginia, and Elkin, North Carolina, we are extremely proud of the fact that over 95 percent of our furniture is crafted here in the United States by American employees. In fact, Vaughan-Bassett is now the largest manufacturer of wooden adult bedroom furniture in the United States.

    Vaughan-Bassett is a leader in the "Buy Local" movement. Over 99 percent of its lumber comes from within 500 miles of its factories - 80 percent from within 200 miles, reducing the carbon footprint associated with the transport of primary raw material.

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    Company Chairman John Bassett III and his sons have seen the rise of imports and haven't backed down. Instead, they've invested heavily in their plants here and in Elkin, N.C., to produce what they say are the best values possible, domestic or otherwise.

    "This is the future of American manufacturing," John Bassett said as he watched the boards move along a conveyor belt. "If we don't invest in this country, we won't make anything."

    Vaughan-Bassett's emphasis on domestic production set it apart even a decade ago, when 66% of the wood furniture sold in the U.S. was produced here. That was before a wave of low-priced Chinese merchandise flooded the market and shuttered many other U.S. case goods plants. Of all residential wood furniture sold in the United States, only about 31% is now U.S.made. That makes Vaughan-Bassett quite the anomaly.

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    Click here -- "Vaughan-Bassett furniture still made in U.S.A." --- article in FURNITUEtoday.com



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Patriotism, Jobs Primary Motivations for 'Buying American'
Six in 10 say they would pay more to buy U.S. made products!

PRINCETON, NJ -- Forty-five percent of Americans say they recently made a special effort to buy products made in the United States. When asked why, these shoppers mainly cited patriotic or altruistic goals related to the national economy, including creating and keeping jobs in the U.S., rather than product-specific considerations such as quality, safety, or cost.    Click here for survey results.

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"Not only the wealth, but the independence and security of a country, appear to be materially connected with the prosperity of manufacturers. Every nation ... ought to endeavor to possess within itself all the essentials of a national supply. They comprise the means of subsistence, habitation, clothing and defense ... The expediency of encouraging manufactures in the United States, which was not long since deemed very questionable, appears at this time to be pretty generally admitted."        Alexander Hamilton ... an American Made Hero!

Patriot John Bassett III belongs here at historic Faneuil Hall where our founding patriots met to debate the issues of their time!
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Patriot-Manufacturer-Innovator                 Boston's Faneuil Hall    

American Made Heroes planned their rebel actions at Faneuil Hall!
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George Washington

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Buy American! An idea from USA's founders directed at the present!       ***  Sam Adams, fierce voice!  ***     Our heroes thank all who fight in support of USA manufacturers!  

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